
By Farrah Hamid
December 23, 2009
Need yet another reason why America is better than France? Well here’s one. The New York chapter of CAIR, an American civil liberties and advocacy organization for Muslims, is currently running an ad in the Mecca of advertising real estate (yes, pun shameless intended) otherwise known as Times Square. The ad, entitled “I am Muslim, I am American,” began airing yesterday morning on the CBS Super Screen. The point of the public service announcement (PSA), according to CAIR-NY Community Affairs Director Faiza Ali, is to highlight “ordinary American Muslims whose everyday lives are dedicated to building community and serving country.”
The 15-second PSA will air every hour for 18 hours each day until January 16th, and is targeted at the over one million people that pass through Times Square each day. CAIR gets a bonus with the timing too: the ad will air during the annual Times Square New Year’s Eve, ball-drop celebration as well.
The PSA features an NYPD sergeant, as well as a Little League all-star, a human rights activist, a doctoral candidate, and an attorney - all pictures with the caption “I am Muslim, I am American”. Click the above to check it out online, or go to: http://www.cair.com/ny/. (Or just go to Times Square).
All in all, the initiative is a positive step in building awareness, much like recent billboards promoting dialogue in Minnesota. Take that, Morano.





















Comments
I don’t believe that the NYC ad aimed to reverse the entire conundrum that is the Muslim image problem. It’s doing its part. And given there are 200,000+ Muslims in NYC, and speaking as one of the assimilated there, I am glad to see this ad.
By FareedaNYC on 02/24/2010 at 01:31pm Report Abuse